Client: Jamie McGuire
Service: Headshot Photography
Industry: Publishing / Personal Branding
Category: Author Portraits / Creative Professionals
Overview
Jamie McGuire, a bestselling author and creative entrepreneur, partnered with Content Supply to update her personal brand with a series of high-quality, professional headshots. As a public-facing figure in the publishing world, Jamie needed portraits that aligned with her identity as a storyteller and industry leader—photos that were clean, confident, and creatively expressive.
The Challenge
Jamie’s previous headshots no longer matched her evolving brand. She needed fresh portraits that felt natural and timeless, while still polished enough for media use, speaking events, author bios, and social platforms. The imagery had to balance professionalism with a hint of creative personality.
Our Approach
Content Supply worked directly with Jamie to design and execute a relaxed, well-curated headshot session:
- Creative Direction: Developed a visual moodboard and helped select outfits, settings, and styles to reflect Jamie’s voice and audience.
- On-Location Shoot: Photographed Jamie in natural light settings—combining both indoor and outdoor backdrops to offer flexibility in tone and vibe.
- Personal Brand Focus: Directed poses and expressions to capture warmth, strength, and approachability.
- Professional Editing: Delivered final selections in both color and black-and-white formats, optimized for print, web, and social use.
Results
- Delivered 20+ professionally edited headshots in multiple formats and locations.
- Used in book promotions, media features, speaker bios, and online profiles.
- Helped elevate Jamie’s personal brand and storytelling presence with consistent, high-quality visuals.
- Provided a full image suite for both professional and lifestyle needs.
Why It Worked
Headshots aren’t just pictures—they’re a reflection of your story. For Jamie, our goal was to capture more than just a pose—we captured personality, clarity, and confidence. By focusing on authenticity and brand alignment, we delivered a portfolio of images that speak to who Jamie is and where she’s going.
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