Client: Erica Hand
Project Title: Success Rx – Webinar Development & Design
Service: Webinar Strategy, Scriptwriting, Slide Design, Presentation Coaching
Deliverables: Complete Webinar Funnel, Slide Deck, On-Camera Coaching, Lead Conversion Strategy
Industry: Online Education, Personal Development, Coaching

Project Overview

Erica Hand, a transformational coach and founder of the Success Rx course, empowers high-achieving women to redefine success and build lives of purpose, clarity, and freedom. To launch and scale her course, Erica needed a signature webinar that could educate, inspire, and convert leads into paying students.

She partnered with Content Supply to bring her vision to life—developing a powerful, story-driven webinar experience that clearly communicated her message while leading viewers toward action.

The Challenge

Erica had a compelling course, a growing audience, and a clear mission—but needed help translating her value into a cohesive, persuasive webinar. She wanted the webinar to:

• Tell her story and build trust with her audience
• Present the core transformation of the Success Rx course
• Guide attendees through a proven framework for change
• Drive consistent conversions and support a full launch funnel

She needed both creative and strategic support—from writing and slide design to presentation structure and delivery.

Our Solution

Content Supply provided end-to-end webinar development and design services, helping Erica transform her expertise into a conversion-optimized presentation.

Our work included:

• Webinar strategy and outline planning to align the content with audience goals and offer positioning
• Scriptwriting support for clear messaging, story arcs, and persuasive transitions
• Slide design and branding to elevate the visual impact and reinforce key messages
• Presentation coaching to boost Erica’s on-camera delivery, pacing, and confidence
• Repurposing assets for emails, social media, and lead magnet follow-up

The final product was a 60-minute webinar presentation that Erica could use for both live and evergreen funnels.

The Results

• Launch-Ready Webinar Funnel
  Erica walked away with a fully designed and scripted webinar that could power her launches and ongoing course enrollment.
• Clear, Persuasive Messaging
  The presentation told her story while positioning Success Rx as the ideal solution for her audience’s struggles.
• Increased Confidence on Camera
  With coaching and structure, Erica delivered her message with clarity and conviction.
• High-Quality Slide Deck
  Branded visuals and simple design elevated the overall professionalism of the webinar.
• A Scalable Sales Tool
  Erica now has a signature webinar that can be run live, automated, or repurposed for content and sales outreach.

Want to turn your expertise into a high-converting webinar that builds trust and drives sales? Content Supply will help you script, design, and deliver a webinar that educates and converts—just like we did for Erica Hand.