Are you an agency, service provider or consultant taking on every single project that comes your way?
But it's still not enough for your business to grow.
Let's talk about the one shift you need to change everything...
A recent client share with me that he doesn't have a mission and that he's just taking on the projects and clients that come knocking.
Getting referrals and having some people know about you is great, especially when you provide a service to others BUT you're missing a massive opportunity to serve even more people, that is - more of the same people.Far too many say YES to every opportunity even if the client may not be the best fit.
It's kind of like the client is standing in front of you with a stack of cash and is ready to pay you, but in the back of your mind you may be thinking, "Well this client is nothing like the clients I'm best at helping or who align with my own values."There are 4 key areas of your business you need clarity on.