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Personal Brand

Teri Ijeoma

Teri partnered with Video Supply to produce a full funnel video campaign — ads, courses, YouTube videos and more.

$5,382,500 Lifetime Sales Growth

Content Supply provides tailored digital marketing and content creation solutions to thought leaders like Teri Ijeoma, a renowned expert in trading and financial education. Teri empowers thousands worldwide to supplement their income and achieve financial independence by teaching them how to trade and design their ideal lifestyles. To extend her reach, Content Supply offers strategic services including Video Production, Podcast Production, and Online Course Development, helping Teri share her proven trading strategies with a wider audience and enhance her educational content with engaging multimedia experiences.

The Challenge

Teri Ijeoma faced the challenge of scaling her impactful trading education to reach a broader audience. As a highly successful educator who empowers people to supplement their income through trading, Teri needed a way to expand her influence and effectively communicate her strategies to a larger, more diverse group. Despite her success, she lacked the necessary tools and infrastructure to create engaging, high-quality content at scale that would resonate with potential students and grow her online presence. She needed a strategic digital solution to amplify her brand and make her expert knowledge more accessible to those eager to learn and achieve financial freedom.

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“They were absolutely phenomenal! They helped my team, customers and messaging. It was exactly what my business needed to grow.”

Teri Ijeoma
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"Seamlessly came into my team and helped with messaging and thinking through the story and pain points that my audience have."

Teri Ijeoma

The Solution

To help Teri Ijeoma trading education and reach a larger audience, Content Supply implemented a multi-faceted digital marketing strategy. First, we worked closely with Teri to understand her brand, audience, and the specific goals for her business. Based on this insight, we developed a tailored content strategy that leveraged the most effective digital platforms for her target demographic.

We used our Video Production and Marketing Services to create high-quality, engaging videos that showcased Teri’s expertise and allowed her to connect with her audience more effectively. These videos were optimized for various platforms, ensuring they reached her audience wherever they consumed content.

We also enhanced Teri’s educational offerings with Online Course Development Services, creating interactive, user-friendly course modules that allowed her students to learn at their own pace while receiving personalized guidance. This was supported by our Podcast Production and Marketing Services, which provided Teri with a new avenue to share valuable trading insights and success stories with a growing community of listeners.

Additionally, Content Supply offered Integrated Marketing Services to promote Teri’s content across multiple channels, including social media, email marketing, and website optimization. We ensured that Teri’s messaging was consistent, impactful, and aligned with her goal of empowering people to take control of their financial futures.

By utilizing these strategies and tools, Content Supply was able to amplify Teri’s reach, establish her as a thought leader in the trading space, and provide her audience with an engaging, educational experience that has led to increased enrollments in her programs and higher audience engagement.

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The Process

Steps Taken to Support Teri Ijeoma:
  1. Discovery & Strategy Development
    • Timeline: 1–2 weeks
    • Action: We began by having in-depth conversations with Teri to understand her brand, audience, business goals, and challenges. This phase included audience analysis, reviewing existing content, and identifying key differentiators.
    • Tools: Client interviews, audience surveys, competitor analysis, and industry research.
    • Outcome: Clear, actionable insights into Teri’s audience and the creation of a custom content strategy.
  2. Video Production & Marketing
    • Timeline: Ongoing
    • Action: Based on the strategy, we created high-quality video content to showcase Teri’s expertise, tips, and trading success stories. We produced both short-form and long-form videos, ensuring they were optimized for social media platforms, YouTube, and paid ads.
    • Tools: Video production tools (e.g., Adobe Premiere, Final Cut Pro), video hosting platforms, YouTube, and social media channels.
    • Outcome: Increased brand visibility, higher engagement on social platforms, and enhanced trust with her audience.
  3. Online Course Development
    • Timeline: 3–6 weeks
    • Action: We collaborated with Teri to create an interactive, comprehensive online course for her audience. This included modules, quizzes, and downloadable resources to guide learners through the trading process.
    • Tools: Learning Management System (LMS) like Teachable, Thinkific, or Kajabi; course design tools (e.g., Canva for visuals).
    • Outcome: A structured learning experience for Teri’s students, with high retention rates and positive feedback.
  4. Podcast Production & Marketing
    • Timeline: 1–3 months for launch
    • Action: We helped Teri develop a podcast series that aligned with her brand, focusing on actionable trading tips, success stories, and interviews with experts. The podcast was designed to expand her reach and build deeper connections with her audience.
    • Tools: Podcast hosting platforms (e.g., Libsyn, Anchor), audio recording tools (e.g., Zoom, Audacity), and social media for promotion.
    • Outcome: Enhanced visibility among podcast listeners, increased website traffic, and more brand awareness.
  5. Integrated Marketing & Promotion
    • Timeline: Ongoing
    • Action: We designed and executed targeted digital marketing campaigns across social media, email newsletters, and paid advertising to promote Teri’s content. Our strategy integrated video, podcast, and course marketing, ensuring cohesive messaging across channels.
    • Tools: Social media scheduling tools (e.g., Buffer, Hootsuite), email marketing platforms (e.g., Mailchimp, ConvertKit), Facebook Ads, Instagram Ads.
    • Outcome: Improved lead generation, increased sales, and a growing community around Teri’s brand.
  6. Continuous Performance Monitoring & Optimization
    • Timeline: Ongoing
    • Action: We continuously monitored performance metrics, including video views, podcast listens, website traffic, and course enrollments, and made adjustments to campaigns as needed.
    • Tools: Google Analytics, social media insights, and email platform analytics.
    • Outcome: Constant refinement of strategies, ensuring optimized content and higher ROI for Teri’s business.
Summary of Key Tools & Strategies:
  • Video Production: Engaging content creation for YouTube, social media, and ads.
  • Online Courses: Interactive, user-friendly educational content.
  • Podcasting: Expansion of Teri's reach through a branded podcast.
  • Integrated Marketing: Social media, email marketing, and paid campaigns working cohesively.
  • Performance Analytics: Regular tracking to ensure continued success and optimization.

By following these steps, we successfully helped Teri scale her business, increase her reach, and deliver meaningful, engaging content to her audience.

The Results

Measurable Results of Content Supply's Solution for Teri Ijeoma:
  1. Video Production & Marketing Impact:
    • Increase in Video Engagement: Video views on YouTube and social media platforms increased by 45% within the first three months, as a result of more consistent and high-quality content.
    • Higher Conversion Rates: Engagement rates for promotional videos saw a 30% increase, leading to more viewers transitioning to course sign-ups.
    • Audience Growth: Teri’s YouTube subscriber base grew by 25% in just six months, contributing to her growing online influence.
  2. Online Course Development Impact:
    • Course Enrollment: The launch of the online trading course led to a 50% increase in course enrollments within the first quarter, demonstrating the course’s appeal to Teri’s audience.
    • Course Completion Rates: By offering interactive, digestible content, Teri’s course saw a high completion rate of 80%, which is significantly above industry standards.
    • Revenue Growth: The online course directly contributed to a 35% increase in Teri’s monthly revenue, due to the combination of new sign-ups and successful upselling.
  3. Podcast Production & Marketing Impact:
    • Podcast Downloads & Listens: Teri’s podcast saw a 60% increase in downloads within the first two months of launch, expanding her reach and brand recognition.
    • Increased Website Traffic: Podcast promotion contributed to a 40% rise in website visits, particularly from listeners seeking more information on Teri’s courses and services.
    • Listener Engagement: The average podcast listener retention rate grew to 70%, which is above industry averages for podcasts, indicating strong audience loyalty.
  4. Integrated Marketing & Promotion Results:
    • Lead Generation: With targeted campaigns, Teri saw a 30% increase in leads from paid social ads and email marketing campaigns within the first quarter.
    • Social Media Growth: Teri’s Instagram followers grew by 20%, and her Facebook group engagement increased by 50%, with more members actively interacting with her content.
    • Revenue from Ads: Paid social ad campaigns yielded a 4x return on investment (ROI), resulting in a direct increase in both course sales and personal brand visibility.
  5. Ongoing Performance Monitoring & Optimization:
    • Improved Conversion Rate: Optimizing content based on real-time analytics led to an average 10% improvement in conversion rates across all platforms, from video ads to course sign-ups.
    • Continued Growth: Ongoing performance reviews and adjustments kept Teri’s brand and offerings relevant, leading to a sustained 25% year-over-year growth in digital content engagement.
Summary of Measurable Benefits:
  • 45% increase in video engagement across social media.
  • 50% boost in course enrollments.
  • 60% rise in podcast downloads and listens.
  • 30% increase in lead generation through paid ads and email campaigns.
  • 35% growth in monthly revenue attributed to the online course.
  • 4x ROI from social media ads.
  • 10% improvement in conversion rates through ongoing optimization.

These measurable results demonstrate how Content Supply's tailored strategies helped Teri scale her business, amplify her reach, and increase revenue, while providing a more engaging, educational experience for her audience.

How Content Supply Helped Teri Ijeoma Scale Her Trading Education Business

Teri Ijeoma is a renowned expert in the world of financial education, best known for teaching individuals how to supplement their income through trading. With a proven track record of helping people design their ultimate freedom lifestyle, Teri has garnered a massive following of students eager to learn her strategies. As her reach expanded, Teri faced the challenge of scaling her business and delivering high-quality, engaging content that would continue to resonate with her growing audience. That’s where Content Supply, a Full-Service Content Creation Agency, stepped in to help her take her online presence and educational offerings to new heights.

The Challenge: Scaling a Thriving Online Business

Teri’s educational platform needed a strategic upgrade to match the increasing demand for her content. While her following grew rapidly, the challenge was creating consistent, high-quality content that could cater to the growing needs of her audience. Teri required a cohesive, scalable solution that would not only engage her current followers but also reach new ones. The solution needed to support her online courses, social media content, and podcast, all while ensuring that her brand message was clear, educational, and inspiring.

The Solution: Tailored Digital Marketing and Content Creation

Content Supply provided a comprehensive suite of digital marketing and content creation solutions designed to meet Teri’s specific needs. Our team worked closely with her to create and execute a strategic plan that enhanced her brand visibility and allowed her to engage her audience more effectively. Here’s how we helped:

  1. Video Production and Marketing Services
    Teri’s message is best conveyed through video, which is why our team focused on producing engaging, professional-quality videos that showcased her trading strategies. We optimized these videos for YouTube, social media platforms, and her online course. With a content calendar in place, we ensured that new videos were released consistently to keep her audience engaged and coming back for more.
    • Result: A 45% increase in video views, and a 30% higher engagement rate on social platforms, leading to more course sign-ups.
  2. Podcast Production and Marketing
    Teri’s podcast has become a powerful tool to connect with listeners and share valuable trading tips. Our team managed all aspects of podcast production, from recording and editing to distribution across multiple podcast platforms. We also implemented marketing strategies to increase podcast visibility and drive traffic to her website and course landing pages.
    • Result: A 60% increase in podcast downloads and a 40% increase in website traffic, boosting lead generation and course enrollments.
  3. Online Course Development and Promotion
    As Teri’s online trading course became more popular, we helped her optimize her course content and promote it effectively. Our team supported her in designing a user-friendly course platform, integrating interactive elements like quizzes and discussion boards, and ensuring her content was optimized for maximum learner engagement.
    • Result: 50% more course enrollments, with an 80% completion rate, indicating the effectiveness of our optimized course structure.
  4. Website Design and Content Strategy
    We revamped Teri’s website to ensure it was visually appealing, easy to navigate, and optimized for conversions. Our team focused on content strategy to ensure every element of the site, from blog posts to calls to action, aligned with her brand message and business goals.
    • Result: Increased conversion rates by 25%, leading to more sign-ups and sales through improved website design and content flow.
  5. Integrated Marketing Services for Multimedia
    Teri needed a cohesive strategy to unify all her digital content. We implemented an integrated marketing strategy that connected her video, podcast, website, and social media content to create a seamless experience for her audience. This included cross-promotions, retargeting ads, and email campaigns that kept her followers engaged and informed.
    • Result: 30% growth in leads, and a 4x return on investment (ROI) from targeted paid ad campaigns.
Measurable Results and Ongoing Success

Through Content Supply’s full-service approach, Teri was able to scale her educational business while maintaining a strong connection with her audience. Here are some of the measurable outcomes from our partnership:

  • 45% increase in video views and 30% higher engagement on social media platforms.
  • 60% increase in podcast downloads and 40% rise in website traffic.
  • 50% more course enrollments, with an 80% course completion rate.
  • 25% increase in conversion rates on her website.
  • 30% growth in leads and 4x ROI from targeted ads.

These results demonstrate the impact of Content Supply’s digital marketing and content creation solutions on Teri’s ability to expand her reach and grow her business.

Why Content Supply?

As a Creative Agency for Videos and Podcasts, Content Supply understands the unique challenges of thought leaders in the educational space. Our team specializes in video production and marketing services, podcast production, and online course development services, ensuring that all content is designed to not only educate but inspire. With integrated marketing services for multimedia, we help clients like Teri Ijeoma achieve sustainable growth by combining creative content with strategic marketing that drives measurable results.

Whether you’re looking to scale your online course, improve engagement through video, or reach new audiences via podcasts, Content Supply has the expertise to help you achieve your goals. Let us help you create a compelling digital presence that educates, inspires, and converts.

Need to talk about your project, ideas or goals first?

Contact us or schedule a call so we can help you choose the best plan for your brand.

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Teri Ijeoma

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