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eCommerce and Retail

Business Bricks

Discover how Business Bricks used Content Supply’s product photography and video services to boost product visibility, trust, and conversions across all channels.

How Business Bricks Increased Product Sales with Strategic Visual Content

Business Bricks is a fast-growing platform helping entrepreneurs and small businesses build their online presence with tools and templates designed to accelerate growth. As they expanded their eCommerce offering, they needed premium product visuals to drive engagement and sales across their website and digital marketing channels.

The Challenge

Before working with Content Supply, Business Bricks faced a common roadblock: their product visuals lacked consistency, clarity, and professional appeal. The in-house content they used didn’t reflect the quality of their products, resulting in low conversion rates, poor user engagement, and missed sales opportunities—especially in a highly competitive digital marketplace.

The Solution

Content Supply delivered a full-service product photography and videography package to help Business Bricks elevate the look and feel of their brand. This included high-resolution photography, short-form product videos, and lifestyle visuals to showcase the products in real-world use cases.

The focus was on making each product visually irresistible while aligning with Business Bricks’ brand style, messaging, and customer expectations.

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The Process

1. Discovery & Strategy:
We started with a creative strategy session to define the brand tone, style preferences, and product use cases.

2. Pre-Production Planning:
We developed shot lists, visual storyboards, and determined the mix of studio vs. lifestyle content needed.

3. Content Creation:
We conducted a full-day shoot capturing product photos, b-roll, and short video content optimized for social and web platforms.

4. Post-Production:
Our editing team polished the content with consistent lighting, color grading, and motion graphics. All assets were formatted for multi-channel use.

5. Delivery & Integration:
Final visuals were integrated across Business Bricks’ website, email campaigns, and paid ad creatives.

The Results

  • 32% increase in product sales within 45 days
  • More than 20% boost in ad click-through rates on campaigns using the new visuals
  • Improved customer trust and reduced bounce rates on product pages
  • Time saved on marketing production with a ready-to-use visual asset library
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